Learn the true value of perseverance in entrepreneurship

Chistiane Jensen Experience

What does one need to become a successful entrepreneur? Do you need ideas? Do you need a vision? Do you need skills? Yes, yes and yes.

But these are not the keys to success. What every entrepreneur needs to know is that he should be persistent.


You need to have a great idea in order to find you niche, you need skills to develop this idea, but without perseverance, you won’t get anywhere. In the world of business, you need to be prepared to stick through hard times and endure the initial setbacks that will certainly come your way. You need to believe in yourself and not give up when your product doesn’t become extremely popular right away. You need to have perseverance when you have financial trouble and need to consider getting a loan. You need to never give up when your client base is growing a lot slower than expected. If you want to succeed, you need to persevere!


You still don’t believe in what Casper Ravn-Sørensen is saying?

Here are some some examples:

  • In 1999, the founders of Google looked for months before they finally found someone to invest in their search engine. However, they needed some more perseverance along the way as even with that investment, they started off with a tiny share of the market. They needed to wait for years before having the success that Google has today. They could have given up a million times, but didn’t. And it’s their consistency that has made Google the tech giant it is today!


Another example?

  • Apple’s famous founder Steve Jobs went through the same things. All entrepreneurs go through this, it’s completely normal. Perseverance is what sets great entrepreneurs apart! As Jobs puts it: “I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.” There’s no way around it, you need to grin and bear it, if you believe in yourself, success will await! Never ever give up!


If you want to know more about the world of business, check out Casper’s blog at https://casperravnsorensen.me/.